AI for People and Business: A Framework for Better Human Experiences and Business Success

If you're an executive, manager, or anyone interested in leveraging AI
within your organization, this is your guide. You'll understand exactly
what AI is, learn how to identify AI opportunities, and develop and
execute a successful AI vision and strategy. Alex Castrounis, business
consultant and former IndyCar engineer and race strategist, examines the
value of AI and shows you how to develop an AI vision and strategy that
benefits both people and business.
AI is exciting, powerful, and game changing—but too many AI initiatives
end in failure. With this book, you'll explore the risks,
considerations, trade-offs, and constraints for pursuing an AI
initiative. You'll learn how to create better human experiences and
greater business success through winning AI solutions and human-centered
products.
• Use the book's AIPB Framework to conduct end-to-end, goal-driven innovation and value creation with AI
• Define a goal-aligned AI vision and strategy for stakeholders, including businesses, customers, and users
• Leverage AI successfully by focusing on concepts such as scientific innovation and AI readiness and maturity
• Understand the importance of executive leadership for pursuing AI initiatives
"A must read for business executives and managers interested in learning
about AI and unlocking its benefits. Alex Castrounis has simplified
complex topics so that anyone can begin to leverage AI within their
organization." - Dan Park, GM & Director, Uber