Tourism Marketing: A Strategic Approach

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Business & Economics
Tourism Marketing: A Strategic Approach

Tourism Marketing: A Strategic Approach

Name: Tourism Marketing: A Strategic Approach
ISBN: 9781771884709

Nilanjan Ray, Raj Kumar, Dilip Kumar Das

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Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic growth, and more.

种类:

Business & Economics

年:

2018

出版:

出版社:

Apple Academic Press

语言:

english

页:

300

ISBN 10: